You Don’t Own the Data — You’re Borrowing It: Why Customer Trust Defines the Future of AI

In the AI era, data stewardship isn’t a technical chore. It’s a moral and strategic obligation. Businesses must stop saying they own the data. They…

Oct 29 • 

Matt Brooks

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September 2025

Data Hubs, Not Dashboards: Building the Pipes for AI‑First Businesses

The “boring” plumbing decides whether your AI exponentially scales…or spectacularly fails.

Sep 11 • 

Matt Brooks

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Stop Hunting the “Killer App.” Start Shipping Everyday AI.

The fastest path to ROI—and a healthier, happier workforce—is pairing Everyday AI with Strategic AI as sister programs.

Sep 5 • 

Matt Brooks

Speaking of data points...

I'd love to hear your feedback now that we've been around for a while!

Sep 4 • 

Matt Brooks

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August 2025

The Accountability Recession: AI's Impact on Our Choices is Having a Critical Effect

What we're learning as professionals and as parents that needs to influence how we teach the next generation about AI usage and companionship balances…

Aug 27 • 

Matt Brooks

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AI Isn’t Coming for Your Job—It’s Coming for Your Workflow

Digital Workers or Human Workers, your systems need to be strong to ensure inputs and outputs can be trusted!

Aug 23 • 

Matt Brooks

1

Stop Toggling Models—Start Shipping Work

GPT-5 routes the heavy thinking and tightens drafts; Study Mode turns feedback into fluency.

Aug 13 • 

Matt Brooks

Learning how to think just completely changed

Why ChatGPT’s new Study Mode and Google DeepMind’s Genie 3 world builder might reinvent learning, leadership and career development

Aug 6 • 

Matt Brooks

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July 2025

Vibing With AI - Opportunities and Perils

Why a Trusted Data Environment is even MORE CRITICAL when AI is writing your code

Jul 30 • 

Matt Brooks

Metadata, Data Fabric, and an Intelligent Data Catalog - the CORE of your Trusted Data Environment

Why metadata‑driven architectures are the missing link between today’s data silos and tomorrow’s agentic AI workforce.

Jul 9 • 

Matt Brooks

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Metadata, Data Fabric, and the Digital Workforce: Building an AI-Ready Data Foundation

A whitepaper

Jul 8 • 

Matt Brooks

The Power of Purpose

How a Clear Mission Unlocks Team Potential

Jul 2 • 

Matt Brooks

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